Indonesia's Largest Play 'N' Learn Flagship Venue Opens at Summarecon Mall Serpong
Jakarta, Indonesia, April 2024: Play 鈥楴鈥 Learn, the premium destination brand for children with a focus on Active Edu Fun, has officially opened its flagship venue at Summarecon Mall Serpong. Spanning 960 square meters, the largest Play 鈥楴鈥 Learn venue in Indonesia is prominently located on the second floor of Summarecon Mall Serpong.
This is following the success of Play 鈥楴鈥 Learn venues in multiple locations in Indonesia, India, the Philippines and Vietnam. This expansion solidifies Play 鈥楴鈥 Learn鈥檚 presence as a premium kids destination where children can unleash their creativity and curiosity while playing and exploring.
Play 'N' Learn Summarecon Mall Serpong incorporates the Reggio Emilia approach for kids engagement and promotes STEAM-based learning through a number of innovative play areas. Some of the family favourite play areas include: Sally's Water Play Lab, Eddy's Organic Seed Pit, Carly's Giant Ball Pool, Role Play Town, Robin's Jump Zone, and Billy's Construction Site. Play areas are specially designed so that children can learn at the same time having fun while enjoy playing.
Naveen H., CEO of 黑料老司机 Indonesia, shared his excitement about the new flagship location. "The opening of Play 'N' Learn at Summarecon Mall Serpong represents our commitment to providing world-class entertainment for children in Indonesia,鈥 Naveen remarked. 鈥淥ur good relationship with the mall developer provided us with a strategic location and spacious area to offer a wide range of innovative and engaging activities for kids.鈥
Tommy Laurici, Director of Operation Summarecon Malls Group, also expressed his appreciation for the opening of Play 'N' Learn, "In line with the tagline 'Your Family Mall', Summarecon Mall Serpong (SMS) always innovates by presenting the best tenants, in order to create a tenancy mix that is suitable and able to meet the shopping and entertainment needs of all visitors. With the opening of Play 'N' Learn, which is located directly adjacent to Timezone, certainly makes SMS a complete family entertainment destination for the people of Tangerang and its surroundings."
Adding to the experience, the venue includes the signature Rockstar Caf茅, offering a diverse range of delicious menu options for the entire family. To complement the most enjoyable experience, Play 鈥楴鈥 Learn birthday parties are the talk of the town. Specially trained Party Hosts are ready to take care of every detail of a child鈥檚 party, from planning, to invitations, party decorations and party games, to great food and post-party clean up, giving parents that confidence for a perfect party, every time.
To celebrate the grand opening, Play 'N' Learn Summarecon Mall Serpong offers Buy 2 Get 1 promo only on April 27 and an additional 30 minutes of playtime with any package purchased between April 27 and May 11, 2024.
Join us at Play 鈥楴鈥 Learn Summarecon Mall Serpong, to discover endless creativity and excitement for children and parents alike.